RAM 1500 Rebel Only For Meat Eaters With This Cool Finish
New finish, new interior bits and a lot of character for the Ram 1500 Rebel In Delmonico Red
New York Auto Show may have taken all the headlines, but the 2017 Houston Auto Show had one rather interesting entry – the Ram 1500 Rebel in Delmonico Red. Not as exciting as that Blue Streak or the Sublime Sport, but definitely worth a mention.
This color option comes at no cost. It got its name from the famed 19th-century restaurant in New York and the cut of steak invented there. So, you may guess who will order a truck in this color. Meat eaters of course. No Vegans here.
“Truck buyers are looking for new colors and features that make a statement and allow them to stand out from the crowd,” said Mike Manley, Head of Ram Truck, FCA – Global. “Whether it’s the off-road- enthusiast appeal of the Ram 1500 Rebel or the luxury and sophistication of the Ram Limited, Ram trucks deliver features and durability that are winning over more and more owners.”
RAM 1500 Rebel updated inside as well
The truck with the Delmonico Red finish can have a cool two-tone finish with fine black accents. Now, the truck’s interior also features some novelties. Inside you can expect black upholstery, gray accent stitching and dark anodized trim on other surfaces. A badass truck for sure.
Aside from the new color, FCA widened the personalization program for the truck.
“Ram 1500, 2500 and 3500 Limited trim pickups can now be ordered with monochromatic R-A-M tailgate letters — including Bright Silver Metallic, Bright White, Brilliant Black Crystal, Delmonico Red, Granite Crystal Metallic, Maximum Steel Metallic, Pearl White and True Blue. The new letters offer an alternative appearance option from the standard bright chrome letters introduced last year.”
The Ram Rebel Delmonico Red starting Manufacturer’s Suggested Retail Price (MSRP) is $45,095 plus $1,395 destination. Orders are open and Delmonico Red Rebels will start arriving in dealerships in May 2017.
Categories: New Cars